10 Spa Retail Must-Haves Guests Can't Get Enough Of

Retail is a powerful way for spa owners to boost revenue while enhancing the client experience. Stocking the right products allows clients to extend their spa experience at home and offers a valuable source of additional income. Below are 10 essential retail products every spa owner should consider carrying, along with tips to maximize their appeal.

Table of Contents

The List

1. Skincare Essentials

  • Why: Clients trust your expertise and often seek professional-grade skincare they can’t find elsewhere.
  • Examples: Cleansers, serums, moisturizers, patches, and sunscreens tailored to various skin types.
  • Tip: Stock the same products used in your treatments to encourage purchases.

 

2. Aromatherapy Oils and Diffusers

  • Why: Aromatherapy enhances relaxation and wellness at home.
  • Examples: Essential oils (lavender, eucalyptus, citrus) and sleek diffusers.
  • Tip: Offer “starter kits” for clients new to aromatherapy.

 

3. Bath and Body Products

  • Why: These products enrich self-care routines and are universally loved.
  • Examples: Luxurious bath salts, body scrubs, and hydrating body creams.
  • Tip: Promote these as thoughtful gifts during holidays or special occasions.

 

4. Candles

  • Why: Scented candles help clients recreate the spa ambiance at home.
  • Examples: Soy-based or natural wax candles with soothing scents.
  • Tip: Choose brands with elegant packaging that align with your spa’s aesthetic.

 

5. Tools for Self-Care

  • Why: Tools like jade rollers and gua sha stones allow clients to maintain their skincare routines.
  • Examples: Dry brushes, scalp massagers, herbal packs, and facial tools.
  • Tip: Provide tutorials or in-spa demos on how to use these tools effectively.

 

6. Sustainable and Eco-Friendly Products

  • Why: Clients appreciate sustainable and ethically sourced items.
  • Examples: Eco-friendly cleansing wipes and bamboo amenities.
  • Tip: Highlight the eco-friendly aspects in your product descriptions and displays.

 

7. Seasonal Products

  • Why: Seasonal items create excitement and encourage limited-time purchases.
  • Examples: Hydrating mists in summer, warming oils in winter, or holiday-themed gift sets.
  • Tip: Update displays regularly to reflect the season.

 

8. Wellness Teas and Snacks

  • Why: They complement the spa’s focus on holistic health.
  • Examples: Herbal teas, collagen drinks, and healthy snacks.
  • Tip: Place these near the checkout for easy impulse buys.

 

9. Hair Care Products

  • Why: Professional-grade hair care offers superior results compared to drugstore brands.
  • Examples: Sulfate-free shampoos, brushes, hair treatments, and styling serums.
  • Tip: Partner with a reputable brand to ensure consistent quality.

 

10. Personalized Gift Sets

  • Why: Gift sets encourage larger purchases and attract new clients.
  • Examples: Curated kits with skincare, aromatherapy, or bath essentials.
  • Tip: Offer customizable options to suit different budgets and preferences.

Wrapping Up

Stocking the right retail products not only enhances the client experience but also drives additional revenue for your spa. These top 10 items represent a well-rounded selection that meets diverse client needs while reflecting your spa’s brand and values. Evaluate your current retail offerings and consider integrating these essentials to boost sales and delight your clients today.

 

Universal Companies is proud to have a team of experienced spa advisors on staff and welcomes you to consult with our professionals about spa products and supplies, including ingredients, equipment, and retail. Dedicated to the success of spa professionals everywhere, we're grateful to be recognized with multiple industry awards (thank you!) and proud to support the spa industry through mentorship and sponsorship.

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